Jameson Irish Whiskey has unveiled its ‘Clean Taste, That’s Why” campaign that includes the most effective of the Alté scene. The cool and edgy campaign options model influencers throughout music, vogue and way of life.
The campaign will launch throughout 13 billboards round Lagos and Abuja and options gifted artist, BOJ, vogue influencer, Jess Chibuze, way of life influencer, Muyiwa Aigbe popularly generally known as Aarbenco, movie star barber, Kayzplace and Jameson model ambassador and way of life influencer, TEEZEE.
John Jameson created a whiskey like no different, he didn’t cease distilling after the second time both, he went additional distilling Jameson thrice to realize the sleek taste that the model is famed for. It’s this relentless drive for high quality in taste and perspective that also defines Jameson as we speak.
“Our Clean Taste, That’s Why Campaign’ is a contemporary and interesting emotive artistic that’s set to proceed to help our purpose of constructing our model presence in Nigeria. The campaign connects us again to our model roots and we have now chosen to associate with influencers who love and devour our model and have supported our journey in market.” We’re trying ahead to the constructive response we consider this campaign could have throughout the market”. Craig Van Niekerk, Advertising and marketing Director, Pernod Ricard Nigeria.